{"id":1059379,"date":"2024-10-31T11:00:10","date_gmt":"2024-10-31T09:00:10","guid":{"rendered":"https:\/\/qmarkets.net\/resources\/article\/innovation-accelerator-copy\/"},"modified":"2024-12-19T13:11:07","modified_gmt":"2024-12-19T11:11:07","slug":"new-solution-development-cbtw","status":"publish","type":"post","link":"https:\/\/qmarkets.net\/he\/resources\/article\/new-solution-development-cbtw\/","title":{"rendered":"Fueling New Solution Development with an Innovation Platform \u2013 CBTW & Qmarkets"},"content":{"rendered":"\n

\u201cIn a world motivated by self-interest, we choose collaboration. This is how we contribute to the future of our communities, companies, and planet.\u201d This is the rallying cry of <\/strong>CBTW<\/strong><\/a>, a consultancy that delivers innovation technology solutions to companies around the world.<\/strong><\/p>\n\n\n\n

With 3,000 employees across 21 countries, CBTW understands that collaboration is key to developing solutions that meet the evolving needs of its customers. CBTW stands for \u201cCollaboration Betters The World,\u201d and this belief is central to the company\u2019s identity. It continuously seeks new ways to improve collaboration to deliver better and more innovative outcomes for its clients.<\/p>\n\n\n\n

As a consultancy and solution provider, one of the primary objectives at CBTW is ensuring that they offer the most innovative and effective solutions possible to the diverse challenges faced by their clients. In this article, we will explore how CBTW leveraged Qmarkets\u2019 Q-ideate <\/a>software to support their innovation efforts in new solution development. While new product<\/em> development is a common use case for many innovation programs, CBTW applied similar methodologies to create and manage a growing knowledge-base of innovative solutions using the Qmarkets platform.<\/p>\n\n\n\n

We\u2019ll look into why CBTW selected Q-ideate and how the platform has become an essential part of their toolkit, serving a dual purpose for knowledge management and idea management<\/a>. We\u2019ll also discover how and why CBTW became \u201cQmarkets evangelists\u201d when they added Q-ideate itself to the company\u2019s solutions portfolio.<\/p>\n\n\n\n

CBTW\u2019s Challenges: What Needed to Change?<\/h2>\n\n\n\n

Shortly after stepping into his role as innovation leader in 2022, Olivier Della Maggiore<\/a> and his team, first identified three core problems associated with CBTW\u2019s existing tools and processes that would need to be solved to achieve better innovation outcomes. Like many companies, CBTW\u2019s main challenge was that different parts of the business were operating in silos. Teams were generating ideas independently, leading to \u2018isolated solutions\u2019 and missing valuable opportunities for cross-departmental knowledge-sharing and collaboration.<\/p>\n\n\n

\n
\"\"
Olivier Della Maggiore has been innovation leader at CBTW since 2022.<\/figcaption><\/figure>\n<\/div>\n\n\n

The fragmented nature of CBTW\u2019s innovation activities was compounded by the absence of cohesive tools. With teams using local SharePoints or various platforms like MS Teams or Miro to drive their own individual innovation processes, CBTW were unable to link these disparate activities to the company\u2019s solution portfolio or run organized campaigns at a company level.<\/p>\n\n\n\n

The third challenge was resource allocation. Without a single source of truth for the company\u2019s innovation pipeline and a lack of transparency between teams, innovation projects were often inefficient, delayed, and would often grind to a halt. It was clear that what CBTW needed was an innovation process<\/a> that broke down these walls and helped everyone to pull in the same direction\u2026and a single platform that could manage this process from end-to-end.<\/p>\n\n\n\n

CBTW\u2019s Roadmap for Finding the Best Solution for their Requirements<\/h2>\n\n\n\n

Before trying to define the company\u2019s new innovation process, let alone identify a new platform, Olivier recognized that CBTW needed to define what innovation meant to them and earn company-wide consensus and buy-in for what he was trying to build. Together with CBTW\u2019s innovation advisor Beno\u00eet Van Thienen<\/a>, they gathered a team to form  the company\u2019s Innovation Forum.<\/p>\n\n\n\n

\n