{"id":134315,"date":"2017-06-27T00:00:00","date_gmt":"2017-06-26T22:00:00","guid":{"rendered":"http:\/\/qmarkets.net\/digital-disruption-businesses-can-best-leverage\/"},"modified":"2017-06-27T00:00:00","modified_gmt":"2017-06-26T22:00:00","slug":"digital-disruption-businesses-can-best-leverage","status":"publish","type":"post","link":"https:\/\/qmarkets.net\/fr\/resources\/article\/digital-disruption-businesses-can-best-leverage\/","title":{"rendered":"Preparing for the New Paradigm &#8211;  How a Digital &#038; Disruptive Innovation Strategy Can Transform Your Business"},"content":{"rendered":"<p><strong>At some point, <a href=\"https:\/\/qmarkets.net\/the-corporate-dilemma-incremental-vs-disruptive-innovation\/\">digital disruption<\/a> comes for every organization. While some companies might be flexible and lucky enough to ride a wave of disruption and survive<\/strong><strong>,\u00a0if you are able to predict and prepare for it accordingly you might be able to use it to thrive.<\/strong><\/p>\n<p>Unless well planned and executed, digital disruption \u2013 the inevitable deluge of new tools and processes that is part and parcel of refining digital business processes \u2013 can be akin to managing a natural disaster.<\/p>\n<figure id=\"attachment_25148\" aria-describedby=\"caption-attachment-25148\" style=\"width: 450px\" class=\"wp-caption alignright\"><img decoding=\"async\" src=\"https:\/\/qmarkets.net\/wp-content\/uploads\/2018\/06\/Digital_Disruption_McKinsey_Chart_Shadow_New.png\" alt=\"disruptive innovation strategy - graph 1\" width=\"450\" height=\"357\" \/><figcaption id=\"caption-attachment-25148\" class=\"wp-caption-text\"><em><strong><a style=\"color: #ff8a00;\" href=\"http:\/\/www.mckinsey.com\/business-functions\/strategy-and-corporate-finance\/our-insights\/an-incumbents-guide-to-digital-disruption\" target=\"_blank\" rel=\"noopener\">\u00ab\u00a0An incumbent\u2019s guide to digital disruption\u00a0\u00bb<\/a> <\/strong><\/em><br \/><em> <strong> McKinsey Quarterly, May 2016<\/strong><\/em><\/figcaption><\/figure>\n<p>For those prepared to leverage the new business environment that it can bring, however, it can drive tremendous and unexpected advancement within an organization. For those that are not ready for it, like natural disasters, the results are catastrophic.<\/p>\n<p>But what exactly is \u2018digital disruption\u2019 and how can your organization best anticipate and react to it? The following sets out some recommended best practices for implementing a disruptive innovation strategy that utilizes digital technology within your overall innovation management and growth strategy.<\/p>\n<h2><strong>Defining digital disruption<\/strong><\/h2>\n<p>Tech Target&rsquo;s SearchCIO <a href=\"http:\/\/searchcio.techtarget.com\/definition\/digital-disruption\" target=\"_blank\" rel=\"noopener noreferrer\">defines<\/a> digital disruption as implementing new digital tools that can drive change and affect the fundamental value proposition underlying the sale of goods and services.<\/p>\n<p>It ranges in scale from minor improvements to customer-facing processes to innovations that are expected to \u2018change the face\u2019 of entire industries, such as the Internet of Things (IoT).<\/p>\n<h2><strong>Clues for early identification<\/strong><\/h2>\n<p>Although spotting digital disruptions is often a relatively simple task for astute market observers and laypeople, separating hype from reality to quantify which smaller tech changes are going to have far-reaching implications for an industry is an altogether more difficult and nuanced endeavor.<\/p>\n<p>In practical terms, this might mean estimating where a prospective business process likely sits on the <a href=\"http:\/\/www.gartner.com\/newsroom\/id\/3412017\" target=\"_blank\" rel=\"noopener noreferrer\">Gartner Hype Cycle<\/a> to evaluate how close to peak productivity and maturity it is.<\/p>\n<p>Business strategy decisions that may be considered include whether to actively work towards preparing for an expected disruption or to adopt a \u2018watch and wait\u2019 approach and see how market conditions evolve.<\/p>\n<figure id=\"attachment_25156\" aria-describedby=\"caption-attachment-25156\" style=\"width: 450px\" class=\"wp-caption alignright\"><img decoding=\"async\" src=\"https:\/\/qmarkets.net\/wp-content\/uploads\/2018\/06\/Gartner_Hype_Cycle_Shadow.png\" alt=\"disruptive innovation strategy - graph 2\" width=\"450\" height=\"301\" \/><figcaption id=\"caption-attachment-25156\" class=\"wp-caption-text\"><em><strong><a style=\"color: #ff8a00;\" href=\"http:\/\/www.gartner.com\/technology\/research\/methodologies\/hype-cycle.jsp#\" target=\"_blank\" rel=\"noopener\">Gartner Hype Cycle<\/a><\/strong><\/em><\/figcaption><\/figure>\n<p>To help CIOs and other team-members involved in planning the technological stack to identify digital disruption in time, Gartner recommends categorizing proposed change into a quadrant that distinguishes between business changes (those affecting the market, pricing, and delivery); technology changes (those affecting invention, design, usage, etc); industry changes (to processes, standards, and normal operating procedures) and society (cultural changes, etc).<\/p>\n<p>Categorizing the vast sea of potential change facing any industry according to this rubric &#8212; and ensuring that a robust dialogue exists for collaboration between those responsible for managing innovation implementation and other parts of the organization &#8212; are key ways to make the process of planning reactions to digital disruption easier for all involved in corporate innovation.<\/p>\n<h2><strong>Embracing Digital Disruption: A\u00a0Five Step Process<\/strong><\/h2>\n<p>Once an expected digital disruptor has been identified, organizations should shift into the preparation phase during which internal processes are aligned and adjusted to best implement the newly identified digital process.<\/p>\n<p>This cycle should involve the following steps: implementation, connectivity development, ensuring a \u2018first and foremost\u2019 focus on innovation, ideation and brainstorming, and finally, implementing a formal innovation management system.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/qmarkets.net\/wp-content\/uploads\/2018\/06\/Digital_Disruption_Implementation-150x150.png\" alt=\"Disruptive Innovation Strategy - Get Lean\" width=\"212\" height=\"194\" \/><\/p>\n<h2><strong><strong>1. Get Lean:<\/strong><\/strong><\/h2>\n<p>One of the most important factors when it comes to combating disruption is flexibility. There\u2019s an ancient quote from Confucius which summarizes this principle perfectly:\u201cThe green reed which bends in the wind is stronger than the mighty oak which breaks in a storm.\u201d\u00a0Often the size and infrastructure of a large organization becomes a weakness rather than a strength when a business landscape becomes disruptive.<\/p>\n<p>It is important for all companies in this day and age to maintain lean and agile methodologies to ensure that they are flexible enough to adapt to any change which comes their way. This is not to say that all companies should go on spree of discharging employees, but they should at least attempt to break down any obstacles which might appear if they need to take this course of action at short notice.<\/p>\n<p style=\"text-align: center;\"><em><strong>\u201cThe green reed which bends in the wind is stronger than the mighty oak which breaks in a storm.\u201d <\/strong><\/em><strong>&#8211; Confucius<\/strong><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/qmarkets.net\/wp-content\/uploads\/2018\/06\/Digital_Disruption_Connectivity-150x150.png\" alt=\"Disruptive Innovation Strategy - Connectivity\" width=\"169\" height=\"120\" \/><\/p>\n<p><strong><strong>2. Total connectivity: <\/strong><\/strong>Staying connected to the market, business partners, and customers is also essential to doing digital disruption \u2018right\u2019 before the tides of change begin shifting.<br \/>\nChanging business models can result in a massive shift, for example the total embrace of\u00a0digital cameras\u00a0over cameras which used rolls of film which led to the demise of Kodak is one of the most commonly encountered and oft-cited examples of digital disruption.<\/p>\n<p>Maintaining a constant dialogue and remaining in constant contact with your customers, alongside\u00a0making market research an ongoing priority, are both vital steps\u00a0towards ensuring that sudden pivots do not take your business \u2013 and its bottom line \u2013 by surprise.<\/p>\n<p><!--HubSpot Call-to-Action Code --><!-- [if lte IE 8]><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/4838937\/763a9927-9156-48d4-8176-a7ffcf7d3a57\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" id=\"hs-cta-img-763a9927-9156-48d4-8176-a7ffcf7d3a57\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/4838937\/763a9927-9156-48d4-8176-a7ffcf7d3a57.png\" alt=\"Discover Digital Transformation\" \/><\/a><!-- end HubSpot Call-to-Action Code -->See How You Can<br \/>\nDeploy Digital Transformation<br \/>\nto Achieve<br \/>\nDisruptive Innovation!<\/p>\n<p><strong>3. Constantly plan for innovation: <\/strong>\u00a0To <img decoding=\"async\" src=\"https:\/\/qmarkets.net\/wp-content\/uploads\/2018\/06\/Digital_Disruption_Plan_Innovation-150x150.png\" alt=\"disruptive innovation strategy - bulb\" width=\"163\" height=\"156\" \/>successfully implement digital disruption, innovation must be prioritized and ideally be enshrined as a formal discipline (or at the very least as a formal job description, such as Chief Innovation Officer, or CINO) within an organization.<\/p>\n<p>Qmarkets\u2019 experience working with companies which are implementing formal <a href=\"https:\/\/qmarkets.net\/\">innovation management<\/a> programs has borne out the truthfulness of the belief, that efficiently handling disruptive digital business practices is far more straightforward for companies that have already made some manner of a formal, systematic efforts towards undertaking innovation development.Constant planning involves regarding innovation as a management priority and ensuring that the organization as a whole is working towards the fulfilment of the strategy for its achievement.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/qmarkets.net\/wp-content\/uploads\/2018\/06\/Digital_Disruption_Brainstorming-150x150.png\" alt=\"disruptive innovation strategy - planning\" width=\"167\" height=\"169\" \/><\/p>\n<p><strong>4. Use ideation and digital brainstorming: <\/strong>Brainstorming is one of the\u00a0key disciplines in leading a successful innovation program. It is also an incredibly useful means for different business departments to share information, alongside insights on what digital disruptions they see advancing from over the horizon. This can contribute a great deal towards facilitating improved responsiveness of the business unit as a whole, while also allowing for cross-pollination of information and ideas between disconnected silos.<\/p>\n<p>Scheduling regular brainstorming sessions between different departments and teams is an important tool to facilitate cooperation between various elements\u00a0within your organization during the often fast-moving process of responding to disruptive changes in the digital business environment.Complete rollout of a platform, across all the elements within your organization, will ensure that not only can you absorb the shock and upheaval of incoming digital disruption, but will also assist you in launching your own digital disruptions onto the marketplace.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/qmarkets.net\/wp-content\/uploads\/2018\/06\/Digital_Disruption_Idea_Innovation_Management-150x150.png\" alt=\"Implement - Disruptive Innovation Strategy\" width=\"156\" height=\"154\" \/><\/p>\n<p><strong>5. Implement Disruption:<\/strong>Finally, the most important step is to actually implement the new technologies, practices, or processes which have been identified through the previous steps. At a minimum, this should include provisioning the appropriate internal resources to welcome the change, ensuring compatibility between existing systems and those expected to come to market, and preparing best and worst-case scenarios for how the competitive landscape may evolve in reaction to the change.<\/p>\n<h2><strong>\u00a0<\/strong><strong>In conclusion<\/strong><\/h2>\n<p>Harnessed properly, digital disruption can be an enabler of rapid technological and business advancement within an organization. Failing to prepare for it, however, is simply preparing to fail. Use of an <a href=\"https:\/\/qmarkets.net\/products\/idea-management\/features\/\">idea and innovation management system<\/a>, such as <a href=\"https:\/\/qmarkets.net\/products\/idea-management\/q-max\/\">Qmarket&rsquo;s Q-max<\/a>, provides numerous benefits for enterprise-grade organizations. Using an innovation management platform, companies can brace for the impact of incoming disruptions, minimizing potential damages and helping the company\u00a0weather the storm. At the same time, using such a platform can help organizations with their own digital disruptions.<\/p>\n<p><b>To discover how Qmarkets can help you implement a disruptive innovation strategy that utilizes\u00a0digital technology, don&rsquo;t hesitate to <a href=\"https:\/\/qmarkets.net\/contact-us\/\">contact us<\/a> for a free demo today!<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At some point, digital disruption comes for every organization. While some companies might be flexible and lucky enough to ride a wave of disruption and survive,\u00a0if you are able to predict and prepare for it accordingly you might be able to use it to thrive. Unless well planned and executed, digital disruption \u2013 the inevitable deluge of new tools and processes that is part and parcel of refining digital business processes \u2013 can be akin to managing a natural disaster. For those prepared to leverage the new business environment that it can bring, however, it can drive tremendous and unexpected advancement within an organization. For those that are not ready for it, like natural disasters, the results are catastrophic. But what exactly is \u2018digital disruption\u2019 and how can your organization best anticipate and react to it? The following sets out [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[294],"tags":[205],"class_list":["post-134315","post","type-post","status-publish","format-standard","hentry","category-article","tag-best-practices"],"acf":[],"_links":{"self":[{"href":"https:\/\/qmarkets.net\/fr\/wp-json\/wp\/v2\/posts\/134315","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/qmarkets.net\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/qmarkets.net\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/qmarkets.net\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/qmarkets.net\/fr\/wp-json\/wp\/v2\/comments?post=134315"}],"version-history":[{"count":0,"href":"https:\/\/qmarkets.net\/fr\/wp-json\/wp\/v2\/posts\/134315\/revisions"}],"wp:attachment":[{"href":"https:\/\/qmarkets.net\/fr\/wp-json\/wp\/v2\/media?parent=134315"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/qmarkets.net\/fr\/wp-json\/wp\/v2\/categories?post=134315"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/qmarkets.net\/fr\/wp-json\/wp\/v2\/tags?post=134315"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}